Episode 15 – Nature’s Equity Shows Green Businesses the Money

May 17, 2011

The Wendel Forum LogoShow me the money!  Growing businesses need the help of sound business advisors, whether looking for capital or positioning for mergers or acquisitions. Many company leaders at young businesses in the sustainable marketplace are great entrepreneurs despite never having had formal business training. As their ideas take off, they need investors to scale their operations and guidance to make their company attractive in the right financial markets.  Add to that a desire to maintain their sustainable values and it can be hard to know who to trust.

Enter Chuck Slotkin, Founder and Managing Director of Nature’s Equity, a boutique investment firm operating in the sustainable business space for the past 20 years. Chuck joins show host Dick Lyons for a discussion of green business financing from the investment banker’s perspective on Episode 15 of The Wendel Forum (originally aired on May  14, 2011 on Green 960 AM radio).

The two discuss the movement of specialty natural food and supplement products into the mainstream during the past couple of decades and what that means for companies looking to grow their operations.  Chuck addresses the importance of seeking investment teams and advisors who understand the natural product market, as well as the underlying value of products that tend to have very little strong science behind them.  They talk about issues unique to sustainable companies, such as maintaining the integrity of a supply chain post sale and taking companies through the investment process in a way that reflects their values.
Post Links:

Listen to the interview with Chuck Slotkin: Episode 15 of The Wendel Forum

Nature’s Equity: http://naturesequity.com/

Show host Dick Lyons: www.wendel.com/rlyons

Green 960 AM radio: www.green960.com


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